Madewell by JCrew

For those that don't know me, JCrew is one of my all-time favorite stores. It embodies the all-american classic style that I love. It is simple, bright, casual, comfortable and well-made. I worked at JCrew for a couple of years, and though I didn't like being on my feet all day, I loved selling a brand that I am 100% behind. Well, my favorite store has started a new brand for the young college crowd, Madewell. JCrew still feels old for me at times, but they still have a lot of basics and pieces that are fun. Well, now I have everything I want with Madewell. It is funky, classic and Americana in one. What do you think? I can't wait until they have an online store, and even better, a physical store here in Phoenix!