PINTEREST LOOK FOR LESS

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When you think fall wardrobe, you think dark colors. Jewel tones, grays and browns, and of course, the infamous black. While it's nice to have an excuse to freshen things up from the light tones of summer, sometimes I like to go against the crowd and embrace winter whites (especially after seeing this pin). After all, temperatures turn dreary, the sky gets dark, and why blend in when you can stand out? Regardless of the season, you can never go wrong with a button down. Pair it with a chunky sweater, and you have a trendy waist accessory when it's warmer in the afternoon, but an opportunity to bundle up when evening temperatures drop. Everybody loves versatility, especially in the form of such a classic look.

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SIMPLIFY YOUR LIFE

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Life is hectic. There's no way around it. However, there are ways to majorly simplify and streamline your life. Did you know that this week (August 1-7) is National Simplify Your Life Week? Well, it is! Why not use this as an opportunity to do just that? In classic style, I turned to Pinterest to find some simplifying life hacks that I'd like to share with you. 

  • Pare down your wardrobe using the helpful 4 pile strategy and get in the habit of picking out tomorrow's outfit before you go to bed each night. This DIY copper pipe clothing rack is the perfect place to set aside your options for the day! 
  • Give this article a read and choose a few new things to try. I've found #22 to be super helpful for work related tasks. 
  • Take advantage of these kitchen shortcuts and timesavers. 
  • Set aside some time this weekend to tackle one of these DIY organization projects! Your efforts will pay off in the long run. 
  • Have kids? Implement a new chore chart system to get some help with those daily bothersome tasks. Not only will things start getting done around the house, but it's also a great way to teach responsibility. And you'll also have time to try these mom hacks while you're at it. 
  • Pick up a few of these handy kitchen gadgets to make cooking a breeze. 
  • Hang this laundry cheat sheet next to your washer and dryer so you never have to question what the little symbols on your tags mean or how you're supposed to get wine out of that blouse. 

PINTEREST LOOK FOR LESS

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Let's talk about culottes for a minute. Culottes are definitely on the adventurous side, but they can be a super chic statement piece for summer. I love how Amy from Fashion Jackson styled a light, breezy neutral ensemble using culottes in this popular pin. The boxy top paired with the pants makes for such a fun silhouette and the colors play very nicely together without being too plain. If culottes intimidate you, think of them like a flouncy midi skirt. Wear culottes with exactly what you'd wear if it was a midi skirt, but then bask in the glory of the fact that you're actually wearing pants... and can dance wildly and do ninja kicks, if you please. Pants are so freeing, are they not? 

See how I recreated this look below for under $150 and follow along with me on Pinterest to see more of my fashion finds. 

PINTEREST CLASSES ARE HERE

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They're here! They're finally here!!! I've been working on these bite-sized Pinterest classes for almost a year, and they are finally available to anyone wanting to know more about how to market their business on Pinterest. You can go to AVE Styles Classroom and check them out right now! http://www.classroom.avestyles.com. 

I'm sharing about how to create a strong profile, how to grow your audience, how to create a good pin and how to drive traffic to your website. 

With any purchase on the website (one video or all four) you automatically get exclusive access to AVE Styles Classroom's private Facebook group where I'll offer continued Pinterest help and tips. 

If you sign up for my newsletter you'll receive three FREE videos sharing answers to the top 5 Pinterest questions from a product owner, photographer and blogger.

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Go check it out, and please share with your friends. 

Photos by Rennai Hoefer

PINTEREST'S MOBILE MAKEOVER & YOU

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Did you know that 75% of the users of Pinterest are accessing the inspiring social tool using a mobile device (more stats found here).  That means they are seeing everything through their phone or tablet. If you haven't opened your Pinterest app lately you probably should because things look very different from your desktop.

Gone are the days of your cover images. Instead, the first thing that a user sees is your name, photo and your recent pins. Then you'll see the board that you most recently pinned to with the rest of your boards descending in order from what you most recently populated down to the last.

So, what does this mean for you? 

1. You MUST be a good curator now more than ever. If my first impression is a series of pins that have terrible styling, content and photography I'm going to pass on following you.

2. Concise titles matter. Tell me what your board is about in two to three words. Ex: Recipes to Try. People scroll fast, so you need to be able to tell them about your content in a second.

3. Be active. Pinterest tells the viewer when you last pinned down to the minute. If you haven't been active in a week I'm going to pass.

4. Make sure you are pinning to boards that are relevant to the season. If the first board that pops up is your Christmas board because you last pinned to that and signed off, well, that's unfortunate because I don't care about Christmas right now. Sign off on a relevant note. Bonus tip: That said, it's usually best to keep general, evergreen titles to your boards so you can always populate them. Example: HOLIDAY vs. CHRISTMAS. I can pin to a holiday board year round, but I can only pin to my Christmas board once a year. 

Like these tips? See more here and here. Also, be sure to sign up for my newsletter so you can get this information before anyone else!